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MoonPay Doubles Down on Stablecoin Power

Founded in 2019, MoonPay has grown into a fintech giant, serving 30 million users across 180 countries. Its latest prize, Iron, brings API-driven tech that lets businesses plug stablecoins like Tether (USDT) or USD Coin (USDC) into payment systems.

The result is instant cross-border transfers, multi-currency treasury tools, and no more bank delays. “We’re putting the power of programmable payments in the hands of enterprises and merchants,” said CEO Ivan Soto-Wright.

This isn’t MoonPay’s first 2025 splash. In January, it scooped up Helio, a Solana-based payments firm, for $175 million. Now, with Iron’s infrastructure, MoonPay can offer clients, from fintechs to global retailers, scalable stablecoin solutions.

The timing is spot-on: stablecoin market cap hit $220 billion in February, up 46% in a year, driven by firms like PayPal and Ripple jumping into the game.

Why Stablecoins Are the 2025 Hot Ticket

Stablecoins, pegged to assets like the U.S. dollar, promise stability in crypto’s wild ride. They’ve moved beyond trading desks into real-world finance, including payroll for remote workers or remittances for families overseas. Rise, a payroll platform, now pays freelancers in 190 countries with stablecoins. In Africsn countries like Kenya, merchants are testing USDC to dodge volatile shillings. MoonPay’s Iron buy taps this trend, slashing fees and settlement times that plague traditional rails like SWIFT.

The U.S. is leaning in too. President Trump’s March 7 Strategic Bitcoin Reserve nod and a bipartisan stablecoin bill passing Senate committee on March 13 signal a green light, while in the EU, MiCA’s clarity since June 2024 has boosted stablecoin adoption. Treasury Secretary Scott Bessent called stablecoins key to “keeping the dollar king” at the White House Crypto Summit. MoonPay’s $200 million Galaxy credit line, secured March 20, ensures it can handle the transaction boom—like the Trump memecoin frenzy that spiked demand.

IRON bought by MoonPay

Iron’s Tech: A Game-Changer for Business

Enterprises can settle payments instantly, manage treasuries across currencies, and dodge the 2-3% fees of card networks. Iron’s tech also plays nice with blockchains like Ethereum and Solana, broadening MoonPay’s reach. This fits MoonPay’s playbook. Its 2024 Ripple USD (RLUSD) launch and Venmo partnership show a knack for bridging crypto and mainstream finance. With Iron, it’s now a one-stop shop for businesses eyeing stablecoin adoption.

MoonPay’s not alone in this gold rush. Stripe’s $1.1 billion Bridge buy in 2024 and PayPal’s PYUSD growth show heavyweights circling. Stablecoins aren’t flawless—Tether’s reserve scrutiny lingers and regulatory shifts could tighten. Yet, Standard Chartered predicts stablecoins could grab 10% of forex trades by 2030, up from 1%.

For MoonPay, with $642 million raised historically, this $100 million Iron deal—likely funded partly by that Galaxy line—positions it as a stablecoin titan. Investors see upside: if stablecoin volume doubles again, MoonPay’s 170+ crypto offerings could soar.

What’s Next for MoonPay and Crypto?

As 2025 unfolds with Bitcoin at $85,000 and altcoins like XRP spiking, stablecoins are the glue for crypto’s mainstream leap. Soto-Wright hinted at more acquisitions in a March 20 earnings call, eyeing firms that can bolster MoonPay’s on-ramp empire. With 500 employees across Miami, London, and Lisbon, and a valuation holding at $3.4 billion, MoonPay is flexing its muscles.

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Blockchain Expert

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He has worked with several companies in the past including Economy Watch, and Milkroad. Finds writing for BitEdge highly satisfying as he gets an opportunity to share his knowledge with a broad community of gamblers.

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Kenyatta University and USIU

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Economics, Finance and Journalism

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